Question of the Week – June 6th, 2025

QUESTION:

Give me a comprehensive update on Tesla.

RESPONSE:

Tesla is currently facing several challenges and developments:

1. Sales and Market Performance: Tesla’s sales in Europe have significantly declined, with a reported 49% drop in sales, attributed to brand damage and rising competition[1]. In April, Tesla’s EU sales slumped by 52%, and worldwide sales in the first quarter fell by 13%[2]. Despite these challenges, Tesla is experiencing a “major rebound in demand,” according to Elon Musk[3].

2. Competition: Tesla is facing increased competition from other electric vehicle manufacturers, such as BYD, which has surpassed Tesla in European EV sales despite EU tariffs[4]. Additionally, Cadillac has been successful in attracting new buyers, including those trading in their Teslas[5].

3. Leadership and Political Involvement: Elon Musk has been involved in politics, serving as an advisor in the Trump administration and leading the Department of Government Efficiency (DOGE). However, he has recently announced that he will step back from politics and government roles to focus more on his companies, including Tesla[6][7][8]. This decision comes amid criticism and concerns about his time spent in government roles affecting Tesla’s performance[9][10].

4. Financial Performance: Tesla’s revenue increased by only 1% year-over-year, while net margins declined from 7.3% to 6.7%[11]. The company is working on refreshed and less-expensive versions of its Model Y and Model 3, although analysts suggest this may not be a winning long-term strategy[12].

5. Product Updates: Tesla has updated its Model 3 and Model Y, which temporarily interrupted production[13]. The company is also focusing on ambitious projects like humanoid robots as part of its long-term vision[14].

6. Stock and Investor Relations: There have been discussions about replacing Elon Musk as CEO, but Tesla has dismissed these reports[15]. Musk has acknowledged the blowback from his government involvement and is refocusing on Tesla[16].

Overall, Tesla is navigating a complex landscape of declining sales, increased competition, leadership changes, and strategic product updates. The company’s future performance will likely depend on how it addresses these challenges and capitalizes on emerging opportunities.

References

[1] Tesla’s Europe sales plunge 49% on brand damage, rising competition [CNBC]

Investors have questioned Musk’s dedication to Tesla because of his time advising Trump and his role leading the so-called Department of Government Efficiency.

https://www.cnbc.com/2025/05/27/tesla-europe-sales-plunge-49percent-as-elon-musk-brand-fallout-continues.html

[2] Tesla EU Sales Slump 52% In April: Trade Group [Barron’s]

Tesla announced in April that its worldwide sales in the first quarter had fallen 13 percent, increasing pressure on Musk, though the company partly blamed lost production amid an upgrade to its Model Y standard-bearer.

https://www.barrons.com/news/tesla-eu-sales-slump-52-in-april-trade-group-2753b9e8

[3] Tesla Sweetens Lease Deals For Model Y Juniper, Looking To Boost Sales [Forbes]

Musk said on Tuesday of last week that Tesla is experiencing a “major rebound in demand” during an interview on CNBC.

https://www.forbes.com/sites/brookecrothers/2025/05/26/tesla-sweetens-lease-deals-for-model-y-juniper-looking-to-boost-sales

[4] BYD beats Tesla in European EV sales despite EU tariffs in ‘watershed moment,’ report says [CNBC]

Over the same period, Tesla reported yet another monthly drop, with total volumes down 49%, JATO said.

https://www.cnbc.com/2025/05/23/byd-beats-tesla-in-european-ev-sales-despite-higher-tariffs-report.html

[5] Cadillac’s EVs are attracting new buyers, including more customers trading in Teslas [NBC News]

While Cadillac has had some luck luring Tesla owners, there’s still room for improvement.

https://www.nbcnews.com/business/autos/cadillacs-evs-are-attracting-new-buyers-customers-trading-teslas-rcna207951

[6] Elon Musk says he will step back from politics and government [NBC News]

The Tesla CEO, who recently stepped back from his unofficial advisory role in the Trump administration, said he has no regrets about his involvement.

https://www.nbcnews.com/now/video/elon-musk-says-he-will-step-back-from-politics-and-government-240003141641

[7] Elon Musk says he’ll spend ‘a lot less’ money on politics [CNN]

But after several months as a top White House adviser and leading the Department of Government Efficiency, Musk is now taking a step back from full-time government work refocusing his time on his companies, including Tesla , which has struggled in part as a result of Musk’s alliance with the Trump administration.

https://edition.cnn.com/2025/05/20/business/elon-musk-politics-spending

[8] Fox News Politics Newsletter: Elon’s Exit [FOX News]

Tesla and SpaceX CEO bid farewell to the Department of Government Efficiency (DOGE) in a Wednesday night X post, ending his tenure as the face of the agency as it shifts to a new phase in President ‘s second term.

https://www.foxnews.com/politics/fox-news-politics-newsletter-elons-exit

[9] Wall Street Journal: Tesla’s board began the process to replace Elon Musk as CEO [CNN]

On his call last week with Tesla investors and analysts, Musk admitted, “There’s been some blowback for the time that I’ve been spending in government with the Department of Government Efficiency, or DOGE.”

https://us.cnn.com/2025/04/30/business/tesla-board-elon-musk-ceo-search/index.html

[10] Tesla dismisses report of board plan to replace Elon Musk [CNN]

On his call last week with Tesla investors and analysts, Musk admitted, “There’s been some blowback for the time that I’ve been spending in government with the Department of Government Efficiency.”

https://edition.cnn.com/2025/04/30/business/tesla-board-elon-musk-ceo-search

[11] What Are The Odds Of Tesla Stock Declining To $150? [Forbes]

In the past 12 months (as of April 2025), Tesla’s revenue increased by only 1% year-over-year , while net margins declined from 7.3% to 6.7% .

https://www.forbes.com/sites/greatspeculations/2025/06/06/what-are-the-odds-of-tesla-stock-declining-to-150

[12] Marketers Get More Responsibility, Clout And AI [Forbes]

On the earnings call, Tesla said it’s working on refreshed and less-expensive versions of its Y and 3 models—not exactly a winning long-term strategy, analysts say.

https://www.forbes.com/sites/cmo/2025/04/30/marketers-get-more-responsibility-clout-and-ai

[13] U.S. EV Sales Will Be Solid Rather Than Spectacular As Tesla Wobbles [Forbes]

Tesla’s 2 big sellers – the Model 3 and Model Y – have recently been updated, which interrupted production.

https://www.forbes.com/sites/neilwinton/2025/06/05/us-ev-sales-will-be-solid-rather-than-spectacular-as-tesla-wobbles

[14] Will The Return of Elon Drive Tesla Stock Higher? [Forbes]

Musk’s renewed focus on Tesla will also support the company in pursuing its long-term vision, which includes ambitious projects such as humanoid robots.

https://www.forbes.com/sites/greatspeculations/2025/06/05/will-the-return-of-elon-drive-tesla-stock-higher

[15] Tesla dismisses report of board plan to replace Elon Musk [CNN]

On his call last week with Tesla investors and analysts, Musk admitted, “There’s been some blowback for the time that I’ve been spending in government with the Department of Government Efficiency.”

https://edition.cnn.com/2025/04/30/business/tesla-board-elon-musk-ceo-search

[16] Wall Street Journal: Tesla’s board began the process to replace Elon Musk as CEO [CNN]

On his call last week with Tesla investors and analysts, Musk admitted, “There’s been some blowback for the time that I’ve been spending in government with the Department of Government Efficiency, or DOGE.”

https://us.cnn.com/2025/04/30/business/tesla-board-elon-musk-ceo-search/index.html